Just about every business in Plymouth needs to get their Facebook activity right. Nobody has time to waste getting it wrong. Here are six unmissable tips for making the most of your Facebook marketing.
How to use Pokemon GO to market your high street business. 7 free tips that businesses in Plymouth can use right now!
How to avoid those social media mistakes that everyone seems to make.
For many of us the problem with marketing and with strategy is that they just don’t seem to be working as well as they could.
Running my own business for two decades has taught me a few lessons. Here are a few of the best ones in a form that you can share with colleagues, friends and maybe even a few choice competitors.
Marketing expert Robert Craven discusses the notion of business roadkill, and how to avoid becoming it.
Pleas for Scottish Independence have taken a new turn with regard to the planned increases in the state pension age.
The new rules and regulations, announced by chancellor George Osborne in last year’s March Budget, were long overdue after successive generations had suffered under the “annuity” rule.
The ‘baby boomers’ are sitting pretty, property-wise. Some have lived in the same house for over quarter of a century and seen its value rise many times, and that increase is all tax free.
You’ve decided to start up your own business. Congratulations, but how do you decide which type of business to start? Here are the options.
Without very deep pockets small businesses need some great PR now and then. In this article, public relations expert Lucy Ryland shares some of her secrets.
When it comes to market research, small business owners assume that they don’t stand a chance against big business. Or is it a David vs Goliath opportunity?
If you already own a car, you maybe wondering why on Earth you would need to hire one. Here are five times you’ll be delighted you did hire a car
Three essential public speaking tips that experts use to wow their audiences. How to improve your public speaking.
Some of the most common business start-up mistakes and how to avoid them.
This is the 2014 #socialnomics video from Erik Qualman. Essential viewing for anyone involved with social media.
The job of the 21st Century business is to attract and develop loyal customers. This article is a guide to some of the key steps to doing that.
Here are six tips that will make your blog stand out from the crowd.
If you think your business couldn’t benefit from content marketing, you may need to have a massive re-think
These networking icebreakers will help you whenever and wherever you decide to go networking.
Every business needs to use creative marketing in order to attract new clients. Doing the same old thing will produce diminishing returns, so here are five unusual marketing techniques that you probably haven’t thought of before.
Ash Mashhadi’s top 10 business networking tips for making networking work for your business (part 2) in Plymouth.
Ash Mashhadi’s top 10 business networking tips for making networking work for your business (part 1).
Deconstructing the Mary Portas formula for retail success, and how Plymouth retailers can use it.
How to find the long tail secret of your business for amazing marketing results.
Classic 2,000 year old persuasion techniques that you can use in all your business pitches.
How to pitch your business. The elevator pitch deconstructed and a formula for success by Robert Craven.
With its recent growth and strengthened position in the marketing mix, might corporate hospitality be more resilient to the downturn this time than on previous occasions?
Five more great guerilla marketing ideas for small businesses in Plymouth.
Five great guerilla marketing ideas that are perfect for Plymouth businesses with empty pockets.
If you struggle with attracting clients you need this article. Learn the 5 Qs of twitter for business that help me promote my business every day.
To get the best out of social media for your business, you need to have a clear philosophy to guide what you do and why.
The essential guide to using social media for estate agents in Plymouth, Devon, Cornwall and beyond.
A guide for Plymouth restaurants who want to know how to use twitter to attract diners. From Ash Mashhadi, Plymouth’s business social media specialist.
The landscape of social media conferences is becoming increasingly populated. How do you choose between them all? Graphic Designer and Social Media maven Terri Nakamura takes a look at the subject and helps you navigate your way.
An interview with Chris Pirillo (@ChrisPirillo) on how to organise a social media conference. Guest post by Terri Nakamura (@terrinakamura)
I don’t want you to join Twitter and I’ve got 6 reasons why you shouldn’t. If you read them all, I’ll tell you a secret.
Do you hate all those nasty people that broadcast on Twitter? Broadcast v. engagement. Engagement is what social media is supposed to be all about. Or so they’d have you believe.
Here is a great 10 Day Plan to help you lose all your Twitter followers. Of course, you could choose to do the opposite and use these tips to get more followers instead.
How to use great web design to make your website as appealing as chocolate.
This article contains 5 great web design tips that you need to know. Written by Ash Mashhadi, Partner at Plymouth web design agency Design Inspiration.
What is your Twitter style? Here’s a list of the main types of people you find on Twitter – see if you can identify your Twitter style.
Here are 25 real business reasons why Twitter is good for your business. 25 types of business who need to be on Twitter Recognise yourself?
In this article, Ash Mashhadi, Partner at Design Inspiration reveals some of the expert web design secrets that the best web designers use.
Here are 5 of the best twitter secrets I’ve discovered as a viewer of Dragon’s Den. An article about social media by Ash Mashhadi from Design Inspiration.
Everyone’s talking about Twitter but few know how it can help them do business. This is Part 2 of Ash Mashhadi’s guide to getting started with Twitter for Business.
Part one of your indispensable guide to getting started with twitter for business
An introduction to brand building with social media. An outline of the 3 Ps of building your brand with twitter, facebook, etc. – plus a great infographic
The research as well as experience clearly demonstrates that online advertising is essential for business survival in the recession. This article outlines the key options available to small business.
To drive new custom to your door today, you need to inspire your website. Find out how with this article by Ash Mashhadi of Design Inspiration.
Research reveals that it is more important than ever to have a good-looking website. In this article, web design expert Ash Mashhadi shares some of the secrets of great website design.
These are my top 10 secrets for promoting an event with Twitter. Use them wisely because they really work. Should I be sharing them? Grab them quick before I change my mind…
After Paul Cook organised his showpiece event, the Planet Planit Speakers’ Showcase, we asked him to pass on his top tips for using speakers at an event.
Not so long ago, with disruption being caused by the volcanic ash eruptions in Iceland, enquiries came in from people asking for insurance cover to pick up the costs. This is not a new or unusual request especially at a time of crisis.
Here we look at the secrets from the circus and illustrate how they can be applied by event planners everywhere.
Most one man band business owners would never consider taking on an exhibition stand. However don’t dismiss the idea out of hand. Here are some secrets that could ensure your exhibiting success.
This quick 12 point guide will help you make sure you are on the right track for a successful event.
Why parents have the perfect skill set for management roles.
How to cure procrastination with this powerful technique. Stop procrastinating and start achieving.
Insurance is an essential item in any business’ toolbox. Here is a run-down of some of the key types of policies on offer.
Here risk management expert Paul Cook gives us a quick and simple guide to creating your own Business Continuity Plan.
A quick introduction to the UK’s Corporate Manslaughter Act by Paul Cook, CEO of Clarity Event Insurance.
In this article, Robert Craven asks possibly the most important business question you’ll ever hear. The answer will increase your sales.
Mastermind Groups can be a source of great success for businesses. In this article, Robert Craven looks at the options for your business.
There are several key factors that inhibit business growth. This article looks at them and suggests another option.
The drawbacks in using a gold/silver/bronze package system. By marketing expert Robert Craven.
Most Professional Service Firms think that the key to business success is their technical skill-set. They are wrong. Read this article to find out why.
Discover why our marketing expert Robert Craven has decided to adopt a ‘not to do’ list. Perfect for executives and small business owners.
Nice is not enough to succeed, especially in these recessionary times. Robert Craven tells it like it is for businesses who seem to think that it should be enough.
This article is for those of you find selling difficult. Robert Craven outlines how to turn that around.
Marketing expert Robert Craven looks at strategies to survive the recession by looking at two real-life businesses.